Inventory Management

Demand Variability

Definition

The degree to which actual demand fluctuates around its average over time, commonly measured by standard deviation or the coefficient of variation. It is the primary driver of how much safety stock an item needs.

In Practice

Two items can share the same average demand and need radically different inventory. A SKU selling a steady 100 units every week is easy; one averaging 100 by swinging between 10 and 400 is hard. The coefficient of variation, standard deviation divided by mean, lets planners compare volatility across items: below roughly 0.5 is stable, above 1.0 signals lumpy or intermittent demand where standard formulas start to mislead.

Because safety stock scales with variability, reducing variability is often cheaper than buffering it. Planners attack it at the source: smoothing promotion calendars, fixing order batching by large customers, and separating true end-customer demand from distortion added by ordering behavior upstream.

Example: a planner finds one retail customer orders a full month of volume in a single weekly spike. Moving that account to a standing weekly order cuts the SKU's coefficient of variation from 1.1 to 0.4, allowing a 35 percent safety stock reduction at the same service level.

Related Calculators

Related Terms

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